Between $25,000 and $45,000 – this is how much a Subaru costs for a new model. The exact price you pay for a Subaru depends on the model you pick, the trim level, and the options you add.
You might want a small SUV or a family wagon. The cost for a Subaru changes a lot based on your choice. I have looked at the numbers for every model. Let’s break down what you can expect to spend.
Subaru is known for its all-wheel drive and safety. These features add value but also affect the final tag. We will look at the starting prices and where they can go.
How Much Is a Subaru Crosstrek?
The Crosstrek is a popular small SUV. It sits higher than a car but is not too big.
So, how much is a Subaru Crosstrek to start? The base model begins around $26,000. This gets you the standard trim with basic features.
Move up to the Sport or Limited trim. The price for a Subaru Crosstrek then jumps to about $30,000 or more. These trims add nicer seats and a bigger screen.
You can also get a hybrid version. This will make the cost of a Subaru Crosstrek go over $35,000. It saves gas but costs more upfront.
Adding options like a moonroof or better audio adds more. A fully loaded Crosstrek can reach near $38,000. It’s key to know your budget before you shop.
Overall, the price range for this model is wide. You need to decide which features matter most to you.
How Much Is a Subaru Outback?
The Outback is the classic Subaru wagon. It is great for families and outdoor trips.
The starting price for a Subaru Outback is about $30,000. This is for the base trim with a standard engine.
Many people choose the higher trims like the Wilderness or Touring. This changes how much a Subaru Outback will cost. You could be looking at $38,000 to $42,000 easily.
The Outback often comes with lots of standard safety tech. This is part of the value. You get a lot for the money.
According to NHTSA, Subaru scores well on safety tests. This peace of mind is built into the price.
If you add every package, the final cost of a Subaru Outback can touch $45,000. It becomes a very comfortable and capable vehicle.
Think about how you will use it. Do you need all the luxury items? Or is the base model enough for your needs?
How Much Is a Subaru Forester?
The Forester is another top seller. It has a boxy shape and great visibility.
To answer how much is a Subaru Forester, look at the trims. The base model starts just under $27,000. It comes well-equipped for daily driving.
The mid-level Premium trim is a common pick. The price for a Subaru Forester in this trim is around $30,000. It adds all-weather package and more.
The Sport and Limited trims push the cost higher. You could spend $34,000 to $36,000. These have more power features and styling bits.
The top Touring trim has leather and navigation. This makes the total cost of a Subaru Forester near $38,000. It’s the most luxurious version.
The FuelEconomy.gov site shows good MPG for the Forester. This can save you money over time on gas.
Again, options change the final number. A sunroof or upgraded sound system will add a few thousand more.
How Much Is a Subaru Impreza?
The Impreza is a compact car or hatchback. It is the most affordable way into the brand.
So, how much is a Subaru Impreza? The sedan starts around $20,000. The hatchback version starts a bit higher, near $21,000.
This low starting price makes it a good deal. You still get all-wheel drive at this cost. That is rare in this price class.
The price for a Subaru Impreza in Sport trim is about $24,000. It gets you a more powerful engine and sporty looks.
The Limited trim tops the range. The cost of a Subaru Impreza here is about $27,000. It includes leather and advanced safety.
Even fully loaded, it stays under $30,000. This makes it a budget-friendly pick in the lineup.
If you want a new Subaru but have a tight budget, the Impreza is your answer. You get the core brand benefits for less cash.
How Much Is a Subaru Ascent?
The Ascent is the big three-row SUV. It is for larger families or those who need space.
This model has a higher starting point. How much is a Subaru Ascent? The base model begins around $35,000.
The mid-range trim is a popular choice. The price for a Subaru Ascent in Premium trim is near $38,000. It adds tri-zone climate control and more.
The Limited and Touring trims are the luxury options. This changes how much a Subaru Ascent will cost. You are now in the $42,000 to $46,000 range.
It can seat up to eight people. That capability adds to the cost. You pay for the size and utility.
The IIHS gives the Ascent top safety picks. This is a big factor for families and affects its value.
With all options, the final cost of a Subaru Ascent can approach $50,000. It becomes a rival to other premium family haulers.
How Much Is a Subaru WRX and STI?
These are the performance models. They are for drivers who want speed and fun.
The WRX sedan starts around $32,000. This is how much a Subaru WRX costs to get in the door. It has a turbocharged engine.
The higher trim WRX GT can cost over $42,000. It has adaptive dampers and Recaro seats. The price for a Subaru WRX varies a lot with performance gear.
The STI version was the king but is now discontinued. When new, the cost of a Subaru STI was over $40,000. Used prices are now high due to demand.
These cars often have expensive optional wheels and brakes. This can push the final number up by thousands. Enthusiasts are willing to pay for the extra power.
Insurance costs are also higher for these models. The total cost of ownership is more than just the sticker price. You need to factor that in.
If you want a sporty drive, the WRX delivers. Just know that the price for a Subaru with this much performance is not small.
How Much Is a Subaru BRZ?
The BRZ is a rear-wheel drive sports coupe. It is built with Toyota and is all about handling.
The starting price is about $30,000. This is how much a Subaru BRZ costs for the base model. It comes with a manual transmission.
The limited trim adds some features. The price for a Subaru BRZ in this trim is near $32,000. It includes alcantara seats and better audio.
It is one of the cheapest rear-wheel drive sports cars you can buy new. The cost of a Subaru BRZ is a good deal for what you get.
You don’t get all-wheel drive in this model. That keeps the price lower. It is a pure driver’s car.
Options are limited, which keeps things simple. The final cost of a Subaru BRZ rarely goes far above the starting price. It’s an accessible fun car.
Check out reviews from Consumer Reports for reliability notes. This helps you understand long-term value.
What Changes the Final Price of a Subaru?
The sticker price is just the beginning. Many things change what you actually pay.
Dealer fees and destination charges add cost. These can add $1,000 to $1,500 to the price for a Subaru. You need to ask for the “out-the-door” price.
Optional packages are a big factor. A technology package or a moonroof can add thousands. This changes how much a Subaru costs very quickly.
Color choices can sometimes cost extra. Special paints like pearl white might be a few hundred dollars more. The cost of a Subaru can even change with the color you pick.
Market conditions matter a lot. If a model is in high demand, you might pay full price. In a slow market, you could get a discount below MSRP.
According to Edmunds, knowing the invoice price helps you negotiate. This is what the dealer paid. Aim to pay close to that number.
Your location also affects the price. Taxes and registration fees vary by state. The final cost of a Subaru in California is different than in Oregon.
How Much Is a Used Subaru?
Used models can be a smart buy. Subarus hold their value very well over time.
A three-year-old Outback might still cost $25,000. That’s how much a Subaru can keep its worth. It’s because of their reputation for lasting a long time.
The price for a used Subaru Forester with 50,000 miles could be $22,000. This is much less than new but not cheap. High demand keeps used prices strong.
The cost of a Subaru WRX used is often very high. Enthusiasts keep the market prices firm. You might pay near-new price for a low-mileage example.
Always get a pre-purchase inspection. This costs $100-$200 but can save you from a bad deal. It tells you the real condition of the car.
Check the vehicle history on NICB to avoid salvage titles. A car that seems too cheap often has hidden problems. The true cost of a Subaru includes its history.
Think about certified pre-owned (CPO) options. They cost more but come with a warranty. This gives peace of mind for a used vehicle purchase.
Frequently Asked Questions
How much is a Subaru on average?
The average new Subaru costs between $30,000 and $35,000. This depends heavily on choosing a popular model like the Outback or Forester.
How much is a Subaru Outback with all options?
A fully loaded Subaru Outback Touring XT can cost about $45,000. This includes the turbo engine, leather, navigation, and every safety feature.
What is the cheapest Subaru you can buy?
The Subaru Impreza is the cheapest model. It starts just over $20,000 for the base sedan. This is the lowest price for a new Subaru.
How much is a Subaru Crosstrek Hybrid?
The Crosstrek Hybrid starts around $36,000. It costs more than the gas version but can save you money on fuel in the long run.
Why are Subarus so expensive?
They come standard with all-wheel drive and top safety tech. These features cost more to build into the car. You pay for the added capability and peace of mind.
How much is a Subaru warranty?
The basic warranty is 3 years/36,000 miles. The powertrain warranty is 5 years/60,000 miles. This is included in the new vehicle price and adds to the overall value.
Conclusion
So, how much is a Subaru? As you can see, it’s not one simple number.
The price for a Subaru starts in the low $20,000s and can go up to nearly $50,000. Your needs and wants decide where you land in that range.
Think about what you really need from your car. Do you need three rows? Do you want sporty handling? Your answer tells you how much a Subaru will cost for you.
Always shop around and get quotes from a few dealers. The final cost of a Subaru is always a negotiation. Go in with good information and you can get a fair deal on a great car.

Tony Kilmer is an auto mechanic and the author behind CarTruckAdvisor.com. He shares practical, no-nonsense guidance on car and truck maintenance, common problems, and repair decisions—helping drivers understand what’s going on and what to do next.
